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SEO for M&A and Private Equity

Search ranking is important – let’s just get that out of the way. Most business owners start their search for an Investment Banker, M&A Advisor or Private Equity firm to partner with online. Even referral based leads will search for your firm online at some point. When they do, your firm needs to be competitively ranked.

Years of experience have given us a deep understanding of the search language used by business owners seeking a transaction. Our entire service model is based around the idea that digital marketing results should be tangible.  Each SEO client has access to a robust online reporting dashboard allowing you to view your search ranking, site score, traffic data and other results in real time, all supported by your dedicated search team.

We price SEO engagements specific to each client’s need.  We can engage on a low cost deliverable basis or take a full cycle consultative approach depending on your goals and budget.

SEO Options

SEO Tune Up

Over a 3 month engagement period, our team will optimize your M&A or Private Equity firm’s website to ensure you have a competitive ranking baseline. Service includes:

  • 90-day commitment basis – no annual agreements
  • SEO improvement – ensuring you have a strong base to grow
  • Maintenance of your website + monthly technical improvements to increase site score for search
  • Full visibility via online client dashboard

While top ranking requires a longer term effort and content creation, our SEO tune-up can be a great way for your firm to get to a functional baseline quickly while keeping costs low.

Ongoing SEO + Content Creation

The best SEO strategies involve both technical site maintenance and the creation of frequent SEO relevant content. On a monthly basis, we can help with the following:

  • Monthly SEO improvement – rank for the M&A keywords that make your firm visible.
  • Monthly original content creation (blogging etc.)
  • Maintenance of your website + monthly technical improvement
  • Training, strategy development and consulting
  • Full visibility via online client dashboard

All content is made to order and never repurposed and is written by our internal content team that knows M&A.

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Not sure where to start? We offer consulting and marketing plan development!

Frequently Asked Questions

How quickly can I expect to see results in search?

There is no perfect answer to this question.  Much of our ability to improve your firms search ranking depends on the state of your website when we start working together.  Websites built on modern CMS that have a good content foundation can see measurable results in 90 days while older sites may take much longer. Since we provide reporting through our client dashboard you have total visibility as to how each of your search terms ranks and can track our progress in real time.

Which is best – PPC or SEO?

We like to think of SEO as a branding iniatitive and PPC as more of a marketing initiative.  SEO ensures you are perceived as a key player in your space online while PPC simply drivers traffic to your website or landing page.

How long are our contracts?

Most of our services involve a 90 day commitment basis.  We like to keep our engagement flexible so you won’t find any annualized contracts here!

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